RCAFutureAuto Seminar 2: The role of the vehicle designer – where is it headed?
DownsideUpDesign, 10 May 2010.
Abstract/Summary
The second in the Royal College of Art’s Future Vehicle panel series, titled The role of the vehicle designer – where is it headed?, presented an opportunity to answer a question as perplexing to those already working in the industry as those wanting to gain entrée. As has been previously established in this series, the industry is in a state of flux and as old business models and market requirements change, so must the designer. But how?
(Source: DownsideUpDesign)